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12.02.2002
ettain group Enhances Online Storefront for PC Manufacturer eMachines

CHARLOTTE, NC (December 02, 2002) - ettain group has launched an improved online storefront for PC manufacturer eMachines that not only expands the number of products available online, but also makes it easier for consumers to purchase PCs, peripherals and accessories online at http://store.emachines.com . This latest version also lets customers "Tell a Friend" about a product by automatically sending a link to the product via email from the website. Online customers can also compare products to help them choose the products that fit their needs and take advantage of both online and offline promotions by entering a specific promotional redemption code at the storefront. This also enables the eMachines marketing team to better track the effectiveness of promotions.

ettain group also streamlined eMachines' call center application by providing an easy-to-use product finder that assists call center specialists in quickly locating product and inventory information. The updated call center application also integrates with their ERP system, allowing specialists to complete order entry using just one system. These additions speed the order process for customers who order products by calling the toll-free number 1-800-362-2446.

"The previous version of the storefront has been extremely successful," explains eMachines Director of Online Experience Jeff Quan. "This enhancement project with ettain group is allowing us to take our online storefront to the next level by giving customers a better shopping experience, while accomplishing our online business goals."

The ongoing relationship between ettain group and eMachines began early last year with the successful development of the first online storefront and its integration with their ERP system.

About ettain group - Headquartered in Charlotte, NC, ettain group is a technology services company offering applications development and IT staffing "TECHNOLOGY PEOPLE SOLUTIONS" to organizations throughout the United States. Our approach is flexible. Our Technology Staffing practice delivers traditional staff augmentation and placement services. Our Application Development practice delivers leading-edge, high-impact solutions through custom application development and product integration. These offerings are complemented by a Strategy and Program Management practice led by experienced Solutions Architects who have proven track records of driving return on investment for clients. ettain group has over 50 full-time employees in the Southeast and over 300 contract professionals currently engaged in delivering solutions in Charlotte, NC; Jacksonville, FL and Atlanta, GA.

TECHNOLOGY : PEOPLE : SOLUTIONS

Contact:
Scott Miner
ettain group
704.529.1650
sminer@ettaingroup.com

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