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03.27.2002
ettain group, Charlotte Convention Center Launch New Website
CHARLOTTE, NC (March 26, 2002) - The Charlotte Convention Center has launched a
dynamic new website (www.charlotteconventionctr.com),
part of a custom technology solution developed by ettain group. The new site
caters to event planners researching cities to host conventions. At the new
site, event planners may browse upcoming events updated in real time, download
floor plans, menus and meeting planning tools. The site also features travel
and tourism areas of interest in the Queen City as well as a photo library. In
addition, the web site communicates the Convention Center's brand message: "The
New Accent of the South."
"We wanted to create a powerful user experience for meeting planners and
consumers alike," explains Gina Hight, Director of Marketing for the Charlotte
Convention Center. "Everything from floor plans and rental rates to general
hall and meeting room specifications is now easily accessible. In addition,
we've added links to Charlotte City partners, including sports and
entertainment. We also feature a web camera to track construction progress on
The Westin Charlotte, the convention hotel adjacent to the center, scheduled
for completion in fall 2002." ettain group and the Charlotte Convention Center
will continue to work together to add functionality to the website that further
enhances the online experience.
"This project posed a unique design challenge," explains Scott Miner, ettain
group's Lead Architect on the project. Our goal was to portray Charlotte as the
sophisticated city it is, while communicating its numerous entertainment
options. We used well-designed marketing materials and an incredible library of
architectural photography to help accomplish those goals."
About the Charlotte Convention Center - There is but one Convention Center in
the Southeast that uses light, space, glass and air as the very framework of
its design. With 850,000 total square feet, the Center combines vibrant colors
and bright, open spaces that lend a friendly atmosphere and a sense of the city
outside. The Charlotte Convention Center offers 280,000 square feet of exhibit
space and over 90,000 square feet of flexible meeting space. We've found that
the Center's innovative design is what initially draws meeting planners to the
Center, but it's our attention to detail and unfailing service that keeps them
coming back. Visit www.charlotteconventionctr.com for more information.
About ettain group - Headquartered in Charlotte, NC, ettain group offers
TECHNOLOGY PEOPLE SOLUTIONS to complex and mission-critical business needs. The
approach is flexible. ettain group's Human Capital Management practice delivers
traditional staff augmentation, ensuring that customers stay on the leading
edge of information technology through custom applications development and
product integration. These offerings are complimented by a Strategy and Program
Management practice led by experienced Solutions Architects who have proven
track records of driving return on investment for clients. ettain group has
over 50 full-time employees in the Southeast and over 300 contract
professionals currently engaged in delivering solutions in Charlotte, NC;
Greensboro, NC; Jacksonville, FL; Atlanta, GA and Dallas, TX.
Contact:
Scott Miner
ettain group, Inc.
704.529.1650
sminer@ettaingroup.com
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